Trade show season is definitely back! These events offer a great opportunity to connect directly with target market insiders, while consumer shows are a chance to introduce a new product or service directly to an end user. Both can be…
Category: Retail
Meet 2022’s WEDC Virtual Trade Venture participants.
The WEDC's 2022 Virtual Trade Venture to Canada is just weeks away. The Venture runs March 21-25, and our team has been diligently working to prepare the participating Wisconsin companies for the connections they'll make in the Canadian market. Now…
Read More Meet 2022’s WEDC Virtual Trade Venture participants.
Sustainable shopping in Canada.
Sustainability has been an important topic in Canada for quite some time. PwC's 2019 Canadian insights survey looked at Canadian consumers' attitudes about sustainable shopping practices and found that with “food and non-food purchases, many consumers are willing to pay a…
Building customer loyalty in Canada
Canadians love their loyalty programs. It's a relationship that started in 1958 with the introduction of Canadian Tire money and has grown into a country of almost 130 million rewards memberships - and average of four per person, or eight…
A look at automation in Canada.
Canada is positioned slightly above the world average in robot density in manufacturing, as per the International Federation of Robotics (IFR). According to Manufacturing Automation magazine, the 2020 World Robotics Report (based on 2019 statistics) ranks Canada 18th in the…