Blog

Investment trends in Canada’s poultry sector.

Key investment trends (with enriched housing systems for poultry operations) are changing the supplier landscape in Canada. The food industry is committed to sourcing 100 per cent cage-free eggs by 2025, and Canadian egg farms have made a commitment to transition. The growth of poultry housing systems comes from increased new building construction and new … Continue reading Investment trends in Canada’s poultry sector.

Are millennials your market? Here’s how to reach them.

Millennials represent a large segment of the Canadian population with buying power in multiple sectors. Since Newsweek named the Boomer cohort, each subsequent generation has been labeled (Gen X, Millennial, Gen Z) as though age defines us. Generational experts are reshaping this way of thinking. Canada has approximately 9.5 million Millennials, born between 1981-1996. What are the … Continue reading Are millennials your market? Here’s how to reach them.

What motivates Canadian shoppers?

Are you trying to reach Canadian shoppers? A little insight into their purchasing habits can really help retailers with their sales and marketing plans. Strategy Online recently posted insights into how Canadian consumers think. These include: Although 71 per cent of Canadians say they enjoy shopping, many (47 per cent) want it done quickly and … Continue reading What motivates Canadian shoppers?

Exploring a new market sector? Add trade shows to your calendar.

If you follow us on Twitter, you'll notice that we post a lot of information about trade shows happening in Canada. We do this to alert our clients who want make inroads into various Canadian markets. Trade shows are a big part of any market entry strategy. The Globe and Mail quoted our own Nancy … Continue reading Exploring a new market sector? Add trade shows to your calendar.

Things to consider when doing business in Canada.

We thoroughly enjoyed this morning's webinar, Doing Business in Canada (with information presented by law firm Green and Spiegel). There are a number of things to consider when visiting Canada for business, such as: The length and nature of the visit, Whether you are entering from a visa-exempt country (i.e. the U.S., U.K., France, Mexico) or … Continue reading Things to consider when doing business in Canada.