Sidewalk Toronto: potential opportunities in waterfront development.

Posted on by Grow Trade Consulting Inc.

Firms may have an opportunity to be involved in the engineering, construction and information and communications technology (ICT) areas in this major redevelopment of the Toronto waterfront area. In 2017, Waterfront Toronto issued a Request for Proposals (RFP) that identified the need for “new and innovative partnerships, funding and investment models” in an era of … Continue reading Sidewalk Toronto: potential opportunities in waterfront development.

Opportunities in Canadian transit

Posted on by Grow Trade Consulting Inc.

Companies have an opportunity to contribute (via supplying or partnering) to Vancouver's TransLink transit investment projects which aim to provide efficient, affordable, and sustainable transit options. TransLink is Metro Vancouver's transportation network, serving residents and visitors with public transit, major roads, and bridges. With a legislated requirement to identify proposed transportation services, key initiatives, and … Continue reading Opportunities in Canadian transit

The growing market for customer experience analytics.

Posted on by Grow Trade Consulting Inc.

The Customer Experience (CX) field is gaining interest and predicted to grow 13.3% in the next five years. An increasing number of Canadian companies recognize the importance of using data analytics tools to provide personalized customer experiences. The overall business landscape in the global market is evolving and changing rapidly and the customer’s level of … Continue reading The growing market for customer experience analytics.

Marketing to Millennials in Canada

Posted on by Grow Trade Consulting Inc.

Millennials represent a large segment of the Canadian population with buying power in multiple sectors. Since Newsweek named the Boomer cohort, each subsequent generation has been labeled (Gen X, Millennial, Gen Z) as though age defines us. Generational experts are reshaping this way of thinking. Canada has approximately 9.5 million Millennials, born between 1981-1996. What are the … Continue reading Marketing to Millennials in Canada

Canada’s Anti-Spam Legislation (CASL): are you compliant?

Posted on by Grow Trade Consulting Inc.

On July 1, 2014, Canada enacted anti-spam legislation (CASL) designed to protect Canadians’ electronic transmissions while ensuring Canadian businesses could remain competitive in the global marketplace. In short, CASL prohibits the: Sending of commercial electronic messages without the recipient’s consent (permission), including messages to email addresses, social networking accounts, and text messages to cellular phones, … Continue reading Canada’s Anti-Spam Legislation (CASL): are you compliant?