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What you need to know about third-party sales platforms in Canada.
Read more: What you need to know about third-party sales platforms in Canada.There has been a recent surge in online shopping in Canada, with an increasing number of retailers investing in digital platforms to reach customers. As per Statista, Canadian eCommerce retail trade sales totalled almost CAD $1.85 billion by late 2019, thanks to the more than 28 million Canadians making purchases online. Canadian eCommerce revenue is…
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Things to consider when bringing your product to a new market.
Read more: Things to consider when bringing your product to a new market.Consumer packaged goods (CPG) manufacturers share the same goal: to successfully bring their products to new markets. Doing so requires a bit of planning and research. Nielsen recently published the essential steps to getting a product on new shelves, and they include: Understanding your product category (this includes knowing your competition, your product category, and…
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What motivates Canadian shoppers?
Read more: What motivates Canadian shoppers?Are you trying to reach Canadian shoppers? A little insight into their purchasing habits can really help retailers with their sales and marketing plans. Strategy Online recently posted insights into how Canadian consumers think. These include: Although 71 per cent of Canadians say they enjoy shopping, many (47 per cent) want it done quickly and…
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An in-depth look at Canada’s shifting retail market.
Read more: An in-depth look at Canada’s shifting retail market.Canadian retailers and clothing brands are re-evaluating marketing and distribution strategies. Growing needs exist for the use of technology and other analytical services to understand consumer interests and provide innovative customized experiences. The Canadian retail clothing and accessories marketplace is highly competitive, with 2018 sales valued at more than $34.2 billion, an almost 5% increase…
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Growth expected in men’s grooming sector
Read more: Growth expected in men’s grooming sectorLast year we took a look at market opportunities in the men’s grooming sector. Recent information suggests that male grooming products will continue to grow in popularity. An article from Strategy Online cites predictions that the world’s male grooming product market will grow from USD $57.7 billion in 2017 to $78.6 billion in 2023. That’s…
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Let’s examine the shift in Canada’s clothing retail market
Read more: Let’s examine the shift in Canada’s clothing retail marketCanadian retailers and clothing brands are re-evaluating marketing and distribution strategies. Growing needs exist for the use of technology and other analytical services to understand consumer interests and provide innovative customized experiences. The Canadian retail clothing and accessories marketplace is highly competitive, with 2018 sales valued at more than $34.2 billion, an almost 5% increase…
