Tag: Non-alcoholic
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Non-alcoholic beverage trends in Canada.
There is an ever-expanding group of Canadians who are choosing to limit their consumption of – or opt for alternatives to – alcoholic beverages. While Statistics Canada found that almost 5.1 million Canadians said they engaged in heavy drinking at least once a month in 2021, it was the lowest level of heavy drinking recorded…
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Potential growth opportunities in Canada’s non-alcoholic beer market.
There is an ever-expanding group of Canadians who are choosing to limit their consumption of – or opting for alternatives to – alcoholic beverages. This new market niche has been dubbed ‘sober curious‘ and refers to a group of people (mostly millennials) who are opting for alternatives to alcoholic drinks such as alcohol-free champagne, wine,…