Tag: Ecommerce
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Want to sell to Canadians online? Read this first.
We often work with US-based online retailers excited about entering the Canadian market. While there are plenty of opportunities for online sales in Canada, customizing your website for your target market is vitally important for success. Below are some things you’ll need to address when building your Canadian web presence. Country-Level Domain Code. Every country…
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Samples can benefit direct-to-consumer businesses
Brick-and-mortar shops are enjoying brisk business, and Forrester predicts that by 2024, 72% of retail sales in the U.S. will occur in physical stores (with similar trends in Canada). The reason? Customers want to test products before purchasing. A recent Marketing Brew article notes that while in-store shopping (and sampling) was unthinkable not too long…
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Want to sell to Canadians online? Read this first.
We often work with US-based online retailers excited about entering the Canadian market. While there are plenty of opportunities for online sales in Canada, customizing your website for your target market is vitally important for success. Below are some things you’ll need to address when building your Canadian web presence. Country-Level Domain Code. Every country…