Tag: Digital
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A deeper dive into anti-spam legislation.
Planning an email marketing campaign in Canada? You should know about CASL before you start. Canada’s anti-spam legislation (CASL) was created in 2014 to reinforce best practices in email marketing while fighting spam and spam-related issues, including identity theft, phishing, and the spread of malware such as viruses, worms, and trojans. CASL is designed to…
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Canada’s construction industry needs more tech.
Canada’s construction industry lags in the adoption of smart digital technology, as per the recently released Construction in a digital world. Approximately 75% of firms surveyed for the report rated their digital knowledge as quite low compared to their competitors; almost three in five say their company “needs to moderately or considerably adapt their digital…
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Non-resident businesses, take note: New tax rules coming July 1.
Many Canadians have received notices that their Netflix accounts will be charged taxes as of July 1. But what does this mean? It’s simple: Before July 1, 2021, many digital services that did not originate in Canada were not subject to Goods and Service Tax (GST) and/or the Harmonized Sales Tax (HST). After July 1,…
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Someone already wrote about the digitization of trade shows.
And it was done back in 2017 – before COVID-19 even existed. That year, Francis J. Friedman – a 25-year veteran of the trade show industry – wrote an e-book that chronicled the reasons why the traditional trade show model was broken, and how it would have to change to keep pace with the digital…
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Why companies flock to Canada’s ‘Silicon Valley’
Access to venture capital, a large pool of talent, and lower cost of living make Ontario’s Waterloo region a magnet for tech expansion. Since the early days of hand-held device pioneer BlackBerry (formerly Research in Motion, or RIM), Waterloo, Ontario has been known as Canada’s ‘Silicon Valley’. In fact, an Expert Market study from October…